A Road Map for Business Plan Research

Roberta Tipton & Ka-Neng Au

1. Understand how to organize the business planning process

2. Understand your product and your market.

3. Identify and study your potential competitors, suppliers, corporate customers.

4. Project your financials.

5. Find and understand your customers.

6. Update your basic knowledge by using periodical indexes

7. Use business resources on the World Wide Web.

http://newarkwww.rutgers.edu/guides/business/busplan.htm
Revised 2 October 2000
Roberta Tipton & Ka-Neng Au
Questions? Comments?